In 2050.

Wool is biodegradable : it grows naturally on sheep and is made of a protein called keratin – the same protein of human hair. Exposed to moisture for prolonged periods, for example in soil or compost, wool fibres readily decompose. Products that are biodegradable are part of a natural cycle : they come from nature and go back to nature, enriching the soil and nourishing new life. Because it naturally degrades in little time, wool is the obvious choice for anyone that wants to save our planet. www.iwto.org/biodegradeability.

Wool products have a long life span and could be used or worn longer than other textile fibre products. In addition wool is one of the most recycled fibres. With a market share of 1,3% of all textile fibres, wool claims 5% within the recycled fibres market share identifying wool as a suitable fibre for recycling.

Today, the fashion industry is a sector that has revenues of around 1.3 trillion dollars a year worldwide while being responsible for social and environmental problems. The major social problems related to this industry are gender, poverty, and security. One in six people in the world is closely connected to the textile industry and 80% of the forced labor in its supply chain is carried out by women. Other relevant aspects concern the environment , it’s actually defined as the second most polluting company in the world.re part of a natural cycle : they come from nature and go back to nature, enriching the soil and nourishing new life. Because it naturally degrades in little time, wool is the obvious choice for anyone that wants to save our planet. www.iwto.org/biodegradeability.

Now you can imagine how the clothes we wear every day have an impact on the world and the people around us, it’s a sad reality and as a team we don’t want to be part of it.